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Qualtrics-在线调查软件

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Qualtrics简介


Qualtrics帮助您获取做出最重要决策所需的数据。从产品,定价和广告测试到客户反馈和品牌跟踪,加入9,000多个品牌和99家百强商学院,使Qualtrics成为世界上最值得信赖的研究平台。

通过调查软件获取最重要的市场,品牌,客户和产品问题的答案,该软件可以处理从简单问卷到世界上最大品牌的详细研究项目的所有内容。使用我们直观的拖放调查构建器, 可以利用100多种问题类型和预先构建的调查模板来设计您的调查。
● 通过对移动设备,应用,网站,聊天机器人等的调查,无论身在何处,都可以覆盖受访者;
● 实时创建和测试调查并毫不费力地进行协作;
● 通过内置的预测智能和强大的统计分析发现新的见解;
● 充满信心地启动您的调查,并通过由iQ 提供的ExpertReview提高调查质量;
● 将您的调查集成到您的现有系统,如Salesforce,Marketo,Adobe等等;


Qualtrics 相关新闻及活动


Qualtrics成功案例集:上海财经大学商学院



Qualtrics功能


一、问卷设计
Qualtrics软件是集学生参与,教师满意度,和学术研究项目一体化的平台。这个简单、强大的工具集允许学生和教师更快地执行复杂的研究。 问卷设计指南;问卷类型设置;模板选择;问卷接收和暂停接收问卷;问卷预览。
导入文本:轻松导入问卷;
360度评估:简单、灵活、易使用的评估共计。360度评估操作简单、功能强大,能全方位、多维度评估员工,挖掘员工发展潜力,帮助企业挑选和培养优秀人才;
Qualtrics可通过对移动设备,应用,网站,聊天机器人等的调查,无论身在何处,都可以覆盖受访者。实时创建和测试调查并毫不费力地进行协作。

二、编辑问卷
主题;个人信息;评分单选;评分多选;量表题;NPS量表;矩阵量表;分页;段落说明。
还可设置表格、文件上传等多种题型。

三、问卷设置
单选题;多选题;普通填空;矩阵填空;问卷排序;滑动条;情景随机。

四、质量控制
筛选规则;配额规则。
ExpertReview实时分析每个问题并提供个性化的调查设计建议来提高响应率和得到更好的质量数据。

五、数据分析
数据分析:默认报告; 分类统计;- 交叉分析; 自定义查询; 图表生成;
SPSS分析:SPSS数据文件,用于更加高级的数据分析;
交叉分析:设定一个或多个自变量和因变量,进行交叉分析
因子分析:因子分析简化数据有助于分析人员关注并澄清结果;
频数分析:直观呈现数据结果,简单统计选项的频数;
数据加权;开放式编码;数据清理;
数据可以导出到SPSS, .CSV, .XML, Word, PPT, PDF, Excel等

六、查看下载问卷
可下载数据; 问卷筛选; 后台数据查询; 随机分组;对外查询设置;
使用一个视图和一个报告来分析最重要的调查结果。可选择多个项目,将被选中的多个项目汇集在一起,这样可以在不同的数据集和项目之间建立联系,并随着时间的推移映射趋势。
连接外部数据源:在一个面板中报告多个研究项目。
在客户和员工反馈等业务的不同部分之间建立联系。

七、答案来源分析
分段分析;TURF分析;定价分析;
关键动因分析;感知映射;
执行T检验:有助于比较两个数据组是否具有不同的平均值;
回归分析:这是一种统计技术,用于计算两个(或更多)变量之间的关系。因变量的变化取决于一个(或多个)自变量的变化,并与之相关。线性回归使用单个自变量来预测因变量的结果。多元回归使用至少两个独立变量。
方差分析(ANOVA)测试:这与回归研究一起使用,以找出自变量对因变量的影响。

八、数据安全
服务器托管:RAID(磁盘阵列)实时镜像保存数据 :Qualtrics可将数据实时复制以进行备份。
数据保护 : 所有的数据都被视为高度机密。 Qualtrics专有的行业最佳实践方法可确保数据免受黑客攻击。
数据保密: 使用Qualtrics,所有帐户都具有可用复杂性控制的密码保护,您可以决定收集,保留和删除哪些数据。
Qualtrics具有企业级安全功能,包括数据加密,冗余,连续网络监控,单点登录(SSO)等等。凭借美国,加拿大,亚太地区和欧盟的数据主权,通过了ISO 27001认证,并获得FedRAMP授权,这是美国政府为SaaS提供商使用的安全认证的“黄金标准”。

九、其它功能
问卷库: 从100多种问题类型中进行选择,并使用高级逻辑,分支,配额。
图形库: 从30多种不同的图表类型中进行选择,在线共享报告。
消息库; 调查库; 实验设计辅助; 多用户管理;
问卷类型设置;模板选择;
导入文本;学生、教师和员工360度评估;
问卷接收和暂停接收问卷;问卷预览;
定性与定量研究;在线课程评价;
学生参与度和满意度;
纵向分析;实验设计;学生案例管理;
课堂研究;员工的见解;新员工培训反馈。


CoreXM教育高级版功能列表


Qualtrics CoreXM Advanced For Academic

1Unlimited questions per survey
2Unlimited active survey
317 questions type included (Static, Standard and Specialty)
4Advanced logic included (skip logic, display logic, branch logic, randomization (Question and Block), Piped Text, Survey completion redirect, basic quota management)
558 Language available
6Custom theme
7Branded theme
8Basic Expert Review
9Collaboration available
10Distribution via Email, Web Link, Social, QR COde, SMS
11Advanced XM Directory
12Basic Text iQ - text analysis
13Crosstabs - multivariate analysis
14Data Export in all format available
15Real-time reporting
16Printed reports
18Screen-out reports (flag or exclude low quality responses)

Qualtrics 介绍(英文)



Every feature.For every university.

Built with universities in mind, Qualtrics is an all-in-one platform for growing student engagement, faculty satisfaction, and academic research programs. This simple, powerful toolset allows students and faculty to perform complex research more quickly than ever before. World-class surveys allow for insight-driven decisions, action, and follow-through. And, thanks to a holistic employee engagement program, faculty stays focused on what really matters. It’s no wonder Qualtrics is the leading global provider of research, student, and faculty engagement products.




  • 1 Qualitative and quantitative research
  • 2 Student, faculty and staff 360 reviews
  • 3 Online course evaluations
  • 4 Student engagement and satisfaction
  • 5 Longitudinal analysis
  • 6 Experimental design
  • 7 Student case management
  • 8 Classroom research
  • 9 Employee insights
  • 10 Onboarding feedback

400%

Increase in research volume


-5hr

Saved five hours per
survey by eliminating the need
to manage a database

“Qualtrics understands academic research. Qualtrics can do all the things others do, plus it has capabilities that are really advantagous to experimental research. Qualtrics is equivalent to Google’s search tool. I can’t image doing this work without it.”

Dr. Richard C. Hanna

  • SIMPLE

    Easy enough for an intern, sophisticated enough for a Ph.D. Create engaging surveys and conduct research in record time with an intuitive point-and-click interface.

  • SIMPLE

    Easy enough for an intern, sophisticated enough for a Ph.D. Create engaging surveys and conduct research in record time with an intuitive point-and-click interface.

  • FLEXIBLE

    Total freedom and flexibility with 100+ engaging question types, customised look and feel, robust report building and sharing capabilities for any type of research imaginable.

  • VERSITILE

    All-in-one platform designed for easy rollout to faculty and students. Collaborate in real-time at the university level or worldwide.

  • SCALABLE

    Professional grade platform with single sign-on authentication and open API for integration to existing systems; transfer data easily and securely anywhere.

  • AFFORDABLE

    Significant time and cost savings by using one central solution built specifically for academia.

  • SECURE

    Serious security to meet university IRB requirements. HIPAA and FERPA compliant to work securely with protected data. Keep all of your data onshore in our Australian data centre.

  • SUPPORT

    Award-winning customer support–call our friendly support staff 24 hours a day to get genuine answers to your questions.

Qualtrics Panels

Built on the world’s leading insight technology platform, Qualtrics Panels provides you with the best in data collection, project management, and industry expertise. Our online samples help you find your target demographic, get your study in the field, and increase survey completion rates. No matter what kind of respondents you’re looking for, we’ve got what you need.

WHY QUALTRICS PANELS

  • Ad/Concept Testing
    Test ad effectiveness and gain feedback on new product concepts before bringing them to market.
  • Pre/Post Marketing Campaign Studies
    Test the effectiveness of your marketing efforts in specific geographic areas by running targeted studies before and after your campaign.
  • Tracking Studies
    Gauge how brand perception and awareness change over time for either the general population or your target market.
  • International Studies/Professional Translations
    Broaden the scope of your research by reaching people all around the globe.
  • Competitive Benchmarking
    Why are people choosing your competition instead of you? What do your competition’s clients think about you? How can you do a better job of defining and reaching your target market? How can you expand your market share? Qualtrics Panels helps you answer those questions.
  • IHUT Studies
    Go a step deeper than concept and ad testing—give consumers the chance to use your product and provide feedback on their experience. Discover what they liked, what they didn’t like, what they would change, potential improvements, etc.



SEE ALL QUALTRICS PANELS HAS TO OFFER

  • Online Sample
    We take care of everything
    Our panel quality is the best in the business because Qualtrics project managers handle the entire project for you. From testing the survey prior to launch, programming the redirect links, setting up the quota, and monitoring the study while it’s live in the field, you can rest easy as we ensure it’s done correctly the first time.
  • Custom Panel Recruitment
    Own your data collection
    If you’re running multiple surveys per week, a custom panel build is your best bet. We recruit and assemble a panel specifically for you. Then you have the ability to monitor your own panelists and reach out time and time again for data collection.
  • Custom Survey Builds
    Word doc to survey in no time
    In just 1-2 days we can build you a customsurvey geared toward accomplishing your data collection goals. By using our innovative technology platform, we ensure the highest quality data collection. Just send us your questions and we’ll get you a quote.
  • Professional Translations
    Engage anyone, anywhere
    Qualtrics has the fastest translation turnaround time in the industry. Let us proofread, edit, and translate your survey into your targeted language(s) in no time.

“Qualtrics makes it easy for us to quickly collect valuable insights through samples. We have quick turnaround times and hard deadlines but they always help us meet demands. Their consultative approach maximizes the value we get from the insights that drive our business.”


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